Getting Started

Step 1 - Complete Your Profile

Step 2 - Introduce Yourself (Join the challenge here)

Step 3 - RSVP for our next LIVE Webinar Training (To RSVP, click here.)

Step 4 - Download the Mobile App. Apple devices, click here. Android devices, click here.

 

April 2025 Focus!

To be uploaded 

 

April 2025

Focus of the Month:

 

Sharing "Lucky Facts" about Chiropractic with your patients this month & having St. Patricks day be a theme at your office. Think "Health is Wealth" & fun ways you can incorporate St. Patricks into your day to day and online presence. 

March Marketing In Office & Social Media:  

 

These are also in the Annual Marketing Calendar at the Handy Resource section of this page.

Women’s History Month (All March): Celebrate and honor the contributions of women in history, business, and industry. Highlight inspiring women, share educational content or feature women-led businesses.

March Madness (All March): Sports focused In general
 
Employee Appreciation Day (March 7th): Show love to your team! Share a shoutout, behind-the-scenes content, or a heartfelt thank-you post to recognize their hard work.
 
International Women’s Day (March 8th): Empower and uplift women by sharing inspirational stories, and quotes, or showcasing female entrepreneurs in your community. Encourage your audience to tag the women who inspire them.
 
Pi Day (March 14th): Get playful with this number-themed holiday! Share fun math facts with Chiropractic, and pie-related content (literal or metaphorical), or run a “What’s your favorite pie?” poll. Chiropractic & you go together like Apple Pie & Ice cream! OR Like is better when you are Balanced.
 
St. Patrick’s Day (March 17th): (Luck of the adjusted - scratch off raffle, our patients shamROCK for referrals) lucky- themed posts, and behind-the-scenes celebrations, or engage your audience with a fun “What’s your lucky charm?” question. 
 
First Day of Spring (March 19th): Welcome the new season with fresh content! Talk about renewal, spring cleaning (business or personal), or trends to embrace for spring.
 
National Puppy Day (March 23rd): If your audience loves pets, this is the perfect day for engagement! Encourage followers to share pictures of their pups, run a “cutest dog” contest, or post pet-friendly content.
 
National Self-Confidence Day (March 26th): Inspire your audience with messages of self-love and empowerment. Share confidence-boosting tips, personal stories, or motivational quotes.

 

Upcoming Live Coaching Schedule

 

16th April, 2025 @ 12:15 A.M. PST

Service-Based Sales Mastery: Switching our mindset around the word "SELLING" to help patients choose care

 

If you feel any hesitation around the word “sales,” it’s already costing your office new patients, collections, and retention.

This masterclass will shift your mindset so you can confidently lead patients into care—without fear, awkwardness, pressure, or sounding like a used car salesman.

The truth? You’re already selling every day—when you schedule a visit, collect a payment, or encourage a referral.
And you’re being sold to constantly—whether you realise it or not.

Selling isn’t about being pushy. It’s about helping people make the best decision for their health. When you understand that, everything changes.

 

Inside this training, we’ll cover:

-How to speak about care, money, and commitment—clearly and comfortably

-What to say when a patient says, “I’ll think about it”

-Why great CAs don’t “close deals”—they guide decisions

-Simple mindset shifts that turn fear into confidence

If you’ve ever said, “I don’t want to sound pushy,” or felt that talking about money feels icky—this class is for you.

 

Let’s rewire how you see sales—so more people say yes to the care they need.

RSVP Here

 

7th May, 2025 @ 10:15 P.M. PST

Time Management Mastery: How to be efficient both IN & Out of the office!

 

Chiropractic Assistants wear a lot of hats—patient care, scheduling, admin, team support… the list goes on. It’s easy to feel like there’s never enough time to get it all done, and even harder to switch off once you’re home.

This masterclass is designed to change that.

 

Time Management Mastery will show you how to take control of your day, stay focused on what matters most, and create routines that work in the office and beyond. You'll learn how to prioritise tasks that move the practice forward, protect your energy, and get more done—without burning out.

Inside, we’ll cover:

-How to plan your day for flow and focus

-Quick systems to stay on top of tasks and reduce stress 

-The link between time management, referrals, and collections

-What it takes to leave work at work and still feel on top of things

Because when you manage your time well, you show up with more presence, power, and purpose—for your patients, your team, and YOURSELF.

Let’s help you become the calm, confident anchor your office needs—without losing yourself in the process.

 
RSVP Here

March Wins & Mindset

Upload your 2025 Target Board!

 

🫶🏼 Sharing is caring & everyone in this Community is here to support you in reaching your Goals.

📆 Deadline is 3.31 if a New member to Upload your Goal Board & pick your Word of the Year!

Join Challenge!
Congratulations -
Standout Team last month:

 Shout out to Renee & Karen over at Dr. Nick Bakers office in Walnut Creek, CA for hitting 150k collected in February at their office! 

Welcome -
New C.A's & Offices

-Team TreeHive Chiropractic in Parker, Colorado (Dr. Tim, Kristine & Kim)

-Team Casabona Chiropractic inTucson, Arizona (Dr. Casabona, Anne, Millie + Kaylyn)

-Team Medispine in Dieppe, Canada (Dr. Gobeil, Erica & Sara

-Team Bystrom Family Chiropractic in Modesto, CA (Dr. Mike & Viviana)

-Team Integrative Chiropractic In Sante Fe, Arizona (Dr. Peter Fisk)

                                

 

Handy Resources

I am in the process of redoing this section & filming walkthrough videos on each of these & how you can tailor them to YOUR office. Click on photo to download. -Miranda

Frequently Asked Questions

Upgrade to 1:1 Coaching

To add on 1:1 private coaching with me, use this link to set up a No Charge Consult Call to go over upgrade Opportunities. I only have a few 1:1 Coaching spots still open.

Book here: https://calendly.com/miranda-califecoaching/30min

Support

If you can't find the answer to your questions in the FAQ's above - email me at [email protected]

Tell me what you think

I'd love to hear what you think about the Community & how I can improve it. Feel free to pop in a testimonial, review, or thoughts on where I can improve! Your feedback only helps this community grow-Miranda

Email me direct at [email protected]